How do you make sure that your customers are really happy with your products and services? The traditional way is just through normal customer surveys. However surveys can be expensive and will not give you the best picture of what is really happening on the ground.

One of the best ways to find out what your customers encounter at your shops or retail locations, is to experience it yourself. Of course, you can’t be everywhere at once. A recent trend in retail performance tracking is the mystery shopper service. BestMark offers this service to a number of companies in America, including some Fortune 500 companies. BestMark also offers other services like Customer Service Opinion Audits & Surveys, and Customer Satisfaction Measurement Analysis.

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